Skincare on Shopee & Lazada | Singapore
Singapore Skincare Category Insights across Shopee & Lazada. The report delves into key category trends across the Skincare category in Singapore. It highlights how the category performs across subcategories, top brands across platforms, and various deep-dives across pack size, price segments, brand market share, and search visibility
The Report Covers ~35 Brand Analysis Over
SGD 25.8M
Total Annual Market Size (Shopee + Lazada)
7
Skincare Formats Covered
70%
Shopee Share
30%
Lazada Share
Uncovering Insights On
- Category size
- Top brands by format & Market share
- Pack Size & Price Segment Split
- Search Visibility & Share of Search
- Brand Positioning across Value / Mid-Premium / Premium
- Opportunity for Brands across formats